Take a trip down our blogging trail

Our team has a passion for sharing knowledge. From digital marketing news, to creative tips and tricks, our blog was created with our client's needs in mind.

Helping BC businesses move online with the Launch Online grant

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In 2021, the BC government committed $30 million to help BC businesses move their stores online. Brandcamp has been helping local businesses apply and secure funding from this grant. Read this post to determine your eligibility and find out how you can apply.

How to run a profitable affiliate marketing program (with calculator)

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Affiliate marketing programs are a great way to drive sales and generate online revenue. That being said, there are some important business calculations to be considered before jumping in. In this post, we’ll show you how to calculate profits, conversion rates, and overhead costs to set your affiliate marketing program up for success. Plus, we created an affiliate marketing calculator for you to use!

Where are the women in your C-Suite.

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In Canada, men continue to hold 90% of C-level executive roles, while women make up only 43 of the 538 named executive officers the largest publicly traded corporations. In this blog, I'll explain the gender gap in C-level positions alongside ways we can better support the female leaders in our ranks.

Why social responsibility in marketing matters

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Corporate social responsibility is essential for modern businesses. In this article, we discuss how social responsibility drives profit, change, and global good.

Why your site isn’t getting the traffic it deserves

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Driving organic traffic to your website can seem like a monumental task. From content creation to paid media, social media strategies, and more, we’ll outline a few simple ways to improve your inbound traffic.

Why investing in your branding now saves you money in the long run

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Your brand is the soul of your business and an essential part of your long-term success. Find out why investing in your brand now will save you money later on.

5 SEO basics you might be missing

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SEO is full of nuances, but there are some basic points you need to hit if you want your online content to rank. Here, we’ll cover a few important SEO must-haves and how to implement them.

Social commerce: How to successfully sell products on social media

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Should you sell products on social media? If you want to be where your customers are, then absolutely yes. We've broken down the best ways to sell on Instagram, Facebook, Pinterest, and TikTok, so you can get started on your social commerce journey.

The top 3 reasons your website isn’t generating leads

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Your website can be your business’s best salesperson, bringing in high-quality leads every month, but only if you give it the tools it needs to direct those leads to you. This blog will show you the three main areas to focus on.

Tips for hiring a great web developer

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Your website is the most important part of your digital sales machine. Yet, hiring a website developer can be tricky. Learn what to look for and how to get the best bang for your buck in our latest blog.

5 effective ways to optimize your email marketing campaigns

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Harnessing your email marketing can help you grow your business without increasing your budget. Find out some common mistakes, fixes, and optimizations clients make in email campaigns in this blog.

Is ad tech the next internet bubble?

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As online fraud and bot traffic continue to ravage the digital advertising industry, more and more people are wary of online ads. We explore the pros and cons and show you how to avoid wasting your budget on ineffective ads.