
Espire Dental grew from 21 locations in 2025 to 25 today by bringing established practices into one group, each with its own name, website and Google and Meta ad accounts. We merged those ad accounts into one structure, folded the old websites into one Espire site without losing the search authority they had built, and helped position the change so long-time patients understood why their dentist now carried the Espire name.
In 2025, return on ad spend rose from 4x to 13x, revenue almost doubled, and the website's conversion rate rose 12%.