I spent several years working in paid advertising at agencies before transitioning into email marketing. What started as a creative side project to help balance out my highly data driven agency role quickly grew into a full time career. I also worked at Sol8, one of the more renowned Google Ads agencies in North America where I supported clients with email marketing flows and analytics. Since then, I’ve worked with businesses across the US, Canada, the UK, and Sweden, spanning a wide range of industries and focusing on thoughtful, performance driven emails.