Google Maps Ads: How to Tilt Performance Max Toward the Map Pack
You can't buy Maps-only ads, but you can set up Performance Max so most of its budget lands on Google Maps and the map pack.
Marketing for painters that actually works
Right Touch Painting cut its cost per lead from $153 to $63. Pro Works Painting turned a $60K SEO investment into $3.15M in booked jobs in one year. We're based in Vancouver, but we work with painting companies across Canada and the United States.
★★★★★ 5.0 from 150+ Google reviews · Google Partner









Google Ads, local SEO and a website that converts, run as one plan and measured on booked jobs.

Testimonials
"We have had the pleasure of working with Brandcamp for several years now and it has been nothing short of fantastic! We use them to develop and maintain multiple websites, run our SEO and Google Ads, along with blog and newsletter creation. Compared to the previous team that was running things, it is night and day. Brandcamp has been incredibly open and honest about everything, and as a business owner it is very refreshing."

"Brandcamp has been a fantastic partner for our painting business in Colorado for the last year. Their team handles our SEO, Google Ads, and marketing attribution, and we've seen a real improvement in lead quality and volume. They're responsive, easy to work with, and actually take the time to explain what's working and why. If you're a home services business looking for a digital marketing team that delivers measurable results, we highly recommend Brandcamp."

"We've been working with Brandcamp for several years, and they've been a fantastic partner for our business. They handle everything from building and maintaining our websites to SEO, Google Ads, blogs, our Google profiles, and newsletters. They've brought structure and clarity to our digital marketing, keeping us informed with useful feedback and practical recommendations. We always know where things stand, and the difference from our previous experience has been significant."

"I connected with Reza and the Brandcamp team through a referral, and I've been really happy with the experience. We initially came to them for a branding refresh, but after working together, bringing them on for online advertising, SEO, and two new websites felt like an easy decision. They care about the work and our business, and that comes through in how they approach each project. A knowledgeable, passionate team that I'm happy to recommend."
Each dot is a real spot within 7 km of Right Touch's shop. The number is where Right Touch shows up in Google Maps for someone searching from that spot. A 1 means a homeowner searching “house painters” there sees Right Touch first, above every other painting company. “20+” means Right Touch isn't in the top 20.

Right Touch's core service. Across most of their service area, homeowners see them in the top 3.

Room to grow. This one is a lower priority for Right Touch, since whole-house painting jobs are the bigger-ticket work.
Meet the team
Strategy, SEO, ads, content and development, handled by the same people every month. You'll know each of them by name.





Decides what you should rank for, and in what order.

Builds and fixes your site, quote forms and tracking.


Owns your Google Business Profile and map rankings.

Transparent pricing
Starting investment for each service. Pick one to see what's included.
What's included
What's included
Ad spend is paid directly to the platform, and you keep full ownership of your accounts.
What's included
What's included
New website build
Ongoing CRO and maintenance
What happens after you sign on, and what you'll see along the way.
Weeks 1–2
We review your website, Google Business Profile, ads account and the painters you compete with, and fix anything costing you leads.
Weeks 3–6
Service and city pages, tracking for calls and quote forms, and ad campaigns split by the jobs you want most.
Months 2–3
Pages built around what homeowners search, more five-star reviews, and ad budget moved to what's booking jobs.
Every month
Rankings, calls, quote requests and cost per lead in plain language, with what we're doing next.
Our SEO plans start at $750 a month and Google Ads management starts at $750 a month, plus your ad spend, which can start as low as $500 a month. Every plan is month to month, and the free audit tells you which mix makes sense before you spend anything.
Most painting companies see real movement in three to six months, and results keep compounding after that. Pro Works Painting went from 150 to 1,600 monthly clicks from Google search in one year.
It depends on your area and the jobs you want most. We usually start conservatively and scale up as your cost per lead comes down. Hemlock Painting booked 25 conversions in its first month on $5,000 of ad spend, and Right Touch Painting brought its cost per lead down from $153 to $63.
Usually both. Google Ads brings in quote requests this month while SEO builds the rankings that keep bringing in work without paying for every click. The audit shows where you'll get the fastest return.
Yes. We run SEO for Pro Works Painting, one of Canada's largest painting franchises with more than 20 franchisees, and Google Ads for Student Works Painting. We also work with owner-run painting companies in Canada and the US.
Stephen Baker reviews your website and SEO: speed, quote forms, local rankings, your Google Business Profile and how you show up in AI search. Daniel Shephard reviews your Google Ads: wasted spend, tracking and cost per lead. You get a clear list of what's working and what to fix first.
Guides from our team on getting found in Google Maps, choosing keywords that book jobs and setting an ad budget.