Northern Feather makes luxury bedding for homes and for hotels like the Fairmont. They came to us after a few agencies had taken their budget without results. Thousands of dollars a month were going into campaigns that never left the learning phase.
We rebuilt the Google Ads account around Performance Max as a feeder, with Shopping and search campaigns picking up the buyers it found. Return on ad spend sat around 5x in the first two months, then climbed once the structure settled. Within seven months, monthly recurring revenue was ten times where it started, at more than $100,000 a month.
Brandcamp has been regularly cautioning us that we should hit diminishing returns soon in order to manage our expectations.. but each month continues to grow beyond our expectations. Thank you for your hard work in supporting us in Paid Media, SEO, Website Development, and everything else.